Having just attended the Big I National Leadership Conference, here are few of my observations on what this conference means to the future of the IA channel.
Do you have a website? Perfect. Then, you should have Google Analytics. Why? So you’re not driving blind. A website without analytics is literally like driving to your friend’s house in the dark without headlights. You don’t know where your turns are or which roads have less potholes. Google Analytics shines a light on […]