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Are you creating unscalable human experiences in your business?

I recently read an article called “Three Tips for Future-Proofing Your Digital Career”, and it inspired today’s episode.

With so many industries developing automation, you need to find a way to protect your business from the changes future technology presents. As an entrepreneur, you need to be able to keep up with the latest trends and innovations in order to keep your brand modern and relevant.

We cover automation quite a bit in this episode of Agency Nation Radio, but today we’re focusing on what you can do as a business owner to keep up-to-date with the latest, greatest, and maybe a little bit terrifying changes that come with automation.

We also dive into a podcast from Mitch Joel titled, Ad Blocking And The Future of Advertising with Seth Godin.

I didn’t prep Marty for topics today, which creates great conversation as Marty comes off-the-cuff on what automation means for the future of the independent insurance agency.

It’s easy to become successful, and then become comfortable, and sort of go into coast mode. And the challenge we have today is that innovation…is accelerating dramatically, and every now and again those innovations combine to create disruption.” — Marty Agather

Topics Discussed

  • The pressures of the future and how your business can face them
  • What automation means for business, marketing, and your career
  • Making relevant and engaging online ads (and why we hate full-page ads)
  • Considering customer experience when it comes to advertising

We have to find moments to build in automation and also these un-scalable human moments where you couldn’t do this for all your people, but in this moment you’re going to connect with this one person and give them an experience they won’t forget.” — Ryan Hanley

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Thank you and good luck,

Ryan Hanley

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