The Secret to Building an Insurance Agency From Scratch with Eric Narcisco – ANR78
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How do you build an independent insurance agency from scratch?
Some of you reading this article have actually done it. But most likely, the day your agency opened it’s doors for the first time was long before the digital marketplace existed.
Could you build your agency to what is today, from scratch, the same way you did it 40 years ago? 30 years ago? Even 20 years ago?
I’m guessing the answer is no.
Having taken nothing more than a small private seed round capital raise, Eric has bootstrapped Effective Coverage to more than 50,000 policies sold in less than 7 years.
He launched Effective Coverage with one of your Elevate 2017 Platinum Sponsors, Travelers Insurance.
How did he do it?
In part by staying laser focused on the renters insurance niche. You can read about his niche branding strategy in this guest post he wrote here on Agency Nation: Niche Branding: 5 Lessons From an InsurTech Startup that Made It.
Maybe even more important however, was Eric’s sheer determination to not allow the laggard technology culture within the insurance industry to slow him down.
The result, Eric built his own proprietary agency management and proof of insurance tracking system.
By building creating his own technology solution, Eric has given Effective Coverage an unmatched competitive advantage.
This episode is a piece of that story…
You can connect with Eric on LinkedIn here.
Want to hear more from Eric Narcisco? Want to meet Eric in person?
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In an uncertain world, Travelers is an insurance leader, committed to keeping pace with the ever-changing needs of our customers, and anticipating their needs for the future. There is no stronger testament to our dedication to protecting customers from loss than our continued innovation and ability to transform our industry.
In fact, from the first ever auto and space travel policies and hybrid car discount, to the 2009 founding of The Travelers Institute for public policy, our history of advancements has propelled our company—and our industry—towards ever higher standards for customers.
Travelers is a company that works hard at the science of what we do: we analyze information, process perspectives and measure results to create the best combination of products and services.
We work equally hard at customer service and how we interact with the people whom we do business. Over the years, we’ve strived to earn our customer’s loyalty by continually improving our abilities to listen and respond to their needs.
Agencies big and small invest in Zywave, a leading provider of software-as-a-service (SaaS) technology solutions for the insurance industry, to overcome top industry challenges, to gain efficiencies and to meet growth goals.
Investing in Zywave tools means brokers can provide a full spectrum of solutions, including compliance and HR, communication and content, agency management, ben admin, decision support, risk management, safety resources and analytics, powering the process for growth and the ultimate client experience.
Quality referrals to help your business grow.
Precise Leads, Inc. provides real-time delivery of leads to our network of insurance agents, as well as other customer prospecting services including Live Phone Transfers and ad-driven Click to Call marketing.
At Precise, we understand that in order to deliver the very best leads, we need to offer consumers unparalleled service. We are constantly developing and improving our proprietary lead delivery system, and we take service and security very seriously.
Precise Leads is highly rated within the insurance and financial community, successfully serving individual agents, regional agencies, and publicly held corporations.
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